Paddy Power is growing in popularity on the bingo scene in the UK, with its very own bingo site, aptly named Paddy Power Bingo. Online bingo games seem to creating a buzz all of their own these days.
Bingo past and present
Bingo has always had a far-reaching appeal across a broad spectrum of people. The game is easy to pick up whatever your age or background and has the added bonus of a community feel amongst its players. This was always an added bonus, felt with person to person contact within local bingo halls throughout the UK and more recently the online bingo game has found a way to recreate this also. The game is also appealing in its affordability, with more of the feeling to ‘have a flutter’, as opposed to being seen as a more risky higher stake type of gambling. Many players do not necessarily play expecting a win though this is more of an added perk on top of the general camaraderie and community feel.
The online bingo race
More and more, we are seeing all types of companies, not previously affiliated with the gambling industry, jumping on the online bingo bandwagon. Companies have been quick to realise the ease of increasing brand awareness and product tie-in’s that this opportunity will create. Another added upside is the general community feel that begins to surround their product, as the online bingo community is based around the ‘roomies’ ethos. This means that you can share your wins and near misses alike, peppered with fun conversation and aided along by the chat moderators present in the chat rooms.
Bingo goes Mobile
Further to the increase in online bingo gaming, there is the rise of the mobile gaming experience. The talk of the town, in the online bingo arena at present is very much focused on gaming on the go, with gaming providers seemingly racing to the ‘go mobile finish line’. This certainly looks to a wise investment in moving swiftly with the times and they then promote their new gaming platform, with lots of gadget giveaway prizes. Paddy Power Bingo is of course at the forefront of his movement having just gone mobile themselves.